Helping Teens Hit the Road Safely!

Earning a driver’s license is a big step for your teen and for you. Its a time for new adventures and a spirit of freedom and it also a time for increased responsibility, and trust on both sides. Toyota provides families with tools to help keep their teen safe on the road. Arrive In Style is a campaign with Teen Vogue to promote safe driving among teenage girls. Toyota conducted a study, with the University of Michigan and it shows a significant correlation between parent and teen driving behaviors. Here are a few of the findings;

  • What Teens Think Their Parents Do Behind the Wheel Matters More Than What Parents Say They Do:   What teensthink  their parents do while driving has a greater impact on the teens’ behavior than what parents actually report they do.
    • If a teen thinks that his or her parent looks for something in the vehicle while driving, the teen is four times (4.1) more likely to also look for something while driving (as compared to if the teen does not think their parent does this at all).
    • If a teen’s parent reports looking for something in the vehicle while driving, the teen is two times (2.2) more likely to do the same (as compared to if the parent does not report this behavior at all).
    • If a teen thinks that his or her parent eats or drinks while driving, the teen is three times (3.4) more likely to likely to do the same (as compared to if the teen does not think their parent does this at all).
    • If a teen’s parent reports eating or drinking while driving, the teen is two times (2.2) more likely to do the same (as compared to if the parent does not report this behavior at all).
    • If a teen thinks that his or her parent deals with passenger issues while driving (interacts with passengers regarding requests, concerns and conflicts), the teen is five times (4.7) more likely to do so themselves (as compared to if the teen does not think their parent does this at all).
    • If a teen’s parent reports dealing with passenger issues while driving, the teen is two times (1.7) more likely to do the same (as compared to if the parent does not report this behavior at all).

To take a deeper look at the findings, click here. When it comes to your teen’s driving, you aren’t just a disciplinarian; you are a partner, mentor and role model. With the right information and plenty of parental involvement, you can both breathe easier when your teen takes the wheel.

Take the Pledge to be safe and have the chance to be featured in an upcoming issue of Teen Vogue! 

To join the movement and take the pledge visit the Arrive in Style site.

Get a Teddy with your New Car

What is better than a big hug from a cuddly friend…?
Until the end of the year, we are giving away a huge human size Teddy Bear with the purchase of your new car here at Toyota of El Cajon. The bears come in different shades of brown and beige and make for a perfect Christmas present to anyone.
So, come on in to Toyota of El Cajon today to get a new cuddly friend to snuggle up with during the Holidays!
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Halloween 2012

Here at Toyota of El Cajon we celebrated the spooky holiday with a big potluck.
On Tuesday the 30th all employees brought food, appetizers, deserts and treats to the dealership and we all enjoyed a nice potluck lunch buffet in our training room. There was pasta salads, pulled meat, tacos, fried chicken, bean dip, fruit salads, cookies, cakes and much much more.

We hope you all had a happy and safe Halloween!

  
To see all of the pictures from our Halloween check out our Facebook Photo Album!

The 1976 Celica

In 1976, Mr. Joseph “Joe” Trentacosta  bought a brand new Toyota Celica at a local San Diego Toyota dealership. Now, 36 years later, we have the pleasure of displaying Joe’s 1976 Celica for everyone to see in our showroom here at Toyota of El Cajon.
Before Joe bought the Celica he owned a ’69 Corona which he drove for three years and then a ’73 Buick which unfortunately got flooded in a storm on a cross-country road trip. So when Joe came into the Toyota dealership in 1976 to buy a Corolla for his ex-wife he decided to also treat himself to a new car and traded in his Corona and Buick for the new ’76 Celica. Continue reading

Happy Labor Day Weekend!

All of us at Toyota of El Cajon wish you a happy and safe Labor Day Weekend with family, friends and festivities.

The Toyota Labor Day Countdown is on right now and is offering you 0% APR on 11 of our models.
Including VenzaAvalonRAV4CorollaHighlanderTundraSiennaSequoiaPriusPrius Plugin, and for the first time ever the sale also includes America’s best selling car, Camry.
Our Labor Day Countdown specials only lasts until Sept 4th, so hurry down to Toyota of El Cajon THIS weekend!

Prius Five at The Green Flash Concert

  

On Wednesday night two bands had the pleasure of headlining at the Green Flash Concert held at the Birch AquariumFirst out on the stage which was lit up by in the soothing colors of the California sunset, was the UK band The Dunwells and later on the Texas based band The Heartless Bastards. The concert was the second to last in this summer’s series of outdoors concerts at the aquarium and Darrin, our representative from Toyota of El Cajon, was of course there with our 2012 Toyota Prius Five.

  
  
  

Please go to our Facebook Photo Album to check out all of the pictures from the Green Flash Concert, and do not forget to “Like” our Facebook Page.

New Car Owners Event

On Thursday night July 26th, Toyota of El Cajon invited all of our new car owners from the past few months to join us for food, raffle, giveaways and a tour of the facilities, including both the service and parts departments.

To see all of the pictures from this event check out our Facebook Album!